Adil Zafar – Medium

Adil Zafar

Persona Noun Grata, or Why Nouns Are Better Than Verbs?

Assuming that parents decide to give children the freedom to be original, what does it take to foster a sense of right and wrong? Values…

4 min readFeb 7, 2021

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Persona Noun Grata, or Why Nouns Are Better Than Verbs?

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Adil Zafar

Parenting with the brain in mind

Parents are often experts about their children’s bodies. They know that a temperature above 98.6 degrees is a fever. They know to clean…

4 min readJan 1, 2021

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Parenting with the brain in mind

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Adil Zafar

Do you remember Richard Branson wearing a space suit to announced the launch of Virgin Galactic?

Unconventional PR doesn’t suffer from the crowding that the more popular traction channels face. Nearly every company attempts traditional…

9 min readOct 27, 2020

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Do you remember Richard Branson wearing a space suit to announced the launch of Virgin Galactic?

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Adil Zafar
in
Marketing Realm

How your referral marketing strategy is going wrong?

As business owners we sometimes don’t see ourselves within the bigger picture of our customer’s buying behavior. We just see their…

5 min readAug 23, 2020

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How your referral marketing strategy is going wrong?

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Adil Zafar
in
Marketing Realm

How to Be Remarkable When You Are Selling a Commodity

How do you charge high prices for your products and services while having your customers thank you for it? In short, by being remarkable…

4 min readMay 2, 2020

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How to Be Remarkable When You Are Selling a Commodity

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Adil Zafar
in
Marketing Realm

Impact of Covid-19 on Women

The year 2020, marking the twenty-fifth anniversary of the Beijing Platform for Action, was intended to be ground-break-ing for gender…

6 min readApr 25, 2020

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Impact of Covid-19 on Women

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Adil Zafar
in
Marketing Realm

The ‘Shock and Awe’ Package in Marketing

“Lumpy mail” is a way of taking the powerful postal mail media channel and putting it on steroids. Think about your postal mail sorting…

6 min readApr 18, 2020

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The ‘Shock and Awe’ Package in Marketing

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Adil Zafar

Large company marketing is also sometimes known as mass marketing or “branding.”

The idea is that the more times you run ads from your brand, the more likely people are to have this brand at the top of their…

5 min readMar 30, 2020

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Large company marketing is also sometimes known as mass marketing or “branding.”

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Adil Zafar

Developing a Unique Selling Proposition

Many small businesses don’t have a reason to exist. Take away their name and logo from their website or other marketing material, and…

4 min readMar 24, 2020

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Developing a Unique Selling Proposition

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Adil Zafar

40 Rules of Success in Sales

People aren’t afraid of failure; they just don’t know how to succeed.

7 min readMar 18, 2020

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40 Rules of Success in Sales

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Adil Zafar

Adil Zafar

A marketing consultant trying to write on subjects ranging from persona; finance to child psychology. As founder of Marketing Realm, I help businesses grow.

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