Adil ZafarPersona Noun Grata, or Why Nouns Are Better Than Verbs?Assuming that parents decide to give children the freedom to be original, what does it take to foster a sense of right and wrong? Values…4 min read·Feb 7, 2021--1--1
Adil ZafarParenting with the brain in mindParents are often experts about their children’s bodies. They know that a temperature above 98.6 degrees is a fever. They know to clean…4 min read·Jan 1, 2021----
Adil ZafarDo you remember Richard Branson wearing a space suit to announced the launch of Virgin Galactic?Unconventional PR doesn’t suffer from the crowding that the more popular traction channels face. Nearly every company attempts traditional…9 min read·Oct 27, 2020----
Adil ZafarinMarketing RealmHow your referral marketing strategy is going wrong?As business owners we sometimes don’t see ourselves within the bigger picture of our customer’s buying behavior. We just see their…5 min read·Aug 23, 2020----
Adil ZafarinMarketing RealmHow to Be Remarkable When You Are Selling a CommodityHow do you charge high prices for your products and services while having your customers thank you for it? In short, by being remarkable…4 min read·May 2, 2020----
Adil ZafarinMarketing RealmImpact of Covid-19 on WomenThe year 2020, marking the twenty-fifth anniversary of the Beijing Platform for Action, was intended to be ground-break-ing for gender…6 min read·Apr 25, 2020----
Adil ZafarinMarketing RealmThe ‘Shock and Awe’ Package in Marketing“Lumpy mail” is a way of taking the powerful postal mail media channel and putting it on steroids. Think about your postal mail sorting…6 min read·Apr 18, 2020----
Adil ZafarLarge company marketing is also sometimes known as mass marketing or “branding.”The idea is that the more times you run ads from your brand, the more likely people are to have this brand at the top of their…5 min read·Mar 30, 2020----
Adil ZafarDeveloping a Unique Selling PropositionMany small businesses don’t have a reason to exist. Take away their name and logo from their website or other marketing material, and…4 min read·Mar 24, 2020----
Adil Zafar40 Rules of Success in SalesPeople aren’t afraid of failure; they just don’t know how to succeed.7 min read·Mar 18, 2020----